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This is the privacy notice of 131 FASHIONS. In this document, “we”, “our”, or “us” refer to 131 FASHIONS. Amended 1 May 2020

At 131 FASHIONS, we are committed to protect your privacy and confidentiality. We understand that all users of our website are quite rightly concerned to know that their data will not be used for any purpose unintended by them, and will not accidentally fall into the hands of a third party. Our policy is both specific and strict, and it complies with New Zealand law.

131 FASHIONS is a SOLE TRADING business registered in New Zealand. Our business office is at 44 Horsham Downs Rd Rototuna Hamilton. 

The purpose of this Privacy Policy is to tell you: 

• what kind of personal information we may gather about you; and it covers both information that could identify you and      information that could not.
• how we collect the information
• how we may use that information and the choices you have regarding our use of such information;
• whether we disclose your personal information to anyone;
• how you may inquire, access and/or seek correction of your personal information and our access and correction handling   procedure; and
• how you may alert us about an alleged breach of the privacy policy and our complaint handling procedure. 

1   Personal information 

This includes basic identification and contact information, such as your name and contact details and includes all information given to us in the course of our business interactions, such as information you give us in your capacity as our client. We undertake to preserve the confidentiality of the information and of the terms of our relationship. It is not used for any other purpose. We expect you to reciprocate this policy. This information is used: 
• To provide you with the services which you request:  
• to process sales transactions (whether in store or online); 
• to deliver the products or services to you; 
• for verifying your identity for security purposes;  
• to register you for a service requested by you, such as our newsletter(s) and enewslettters, mail outs, rewards program(s)      or competitions and administering such services; 
• to manage warranty claims; 
• to respond to any inquiries, feedback or complaints made by you; and 
  For direct marketing of products and services which we believe may interest you, including product updates and   developments, special events or promotions; 
 Assisting us to improve our products and services and making them  more relevant to you; 
• assisting us to improve our website(s) or Facebook page 
• for marketing our services and products; 
• information which does not identify any individual may be used in a general way by us or third parties, to provide class     information, for example relating to demographics or usage of a particular page or service. 

2   Collection of information 

31 FASHIONS collects your personal information when you deal with us  directly, including via our website(s) or our Facebook page, via forms or correspondence (ie by mail or email), over the phone or in person. 

Information we obtain from third parties
Although we do not disclose your personal information to any third party (except as set out in this notice), we do receive data which is indirectly made up from your personal information, from software services such as Google  Analytics and others. No such information is identifiable to you. 

131 FASHIONS may also collect personal information through our third party  service providers (such as data relating to survey responses) so that we may  provide a better or more relevant product to you. 
This personal information will only be collected through lawful and fair means  and not in an unreasonably intrusive way. 
When you place an order through the Site, we will maintain your Order  Information for our records unless and until you ask us to delete this  information. 

Your domain name and e-mail address 

This information is recognised by our servers and the pages that you visit are recorded. We shall not under any circumstances, divulge your e-mail address to any person who is not an employee or contractor of ours and who does not need to know, either generally or specifically. This information is used: 
• to correspond with you or deal with you as you expect; 
• in a collective way not referable to any particular individual, for the purpose of quality control and improvement of our site; 
• to respond to any inquiries, feedback or complaints made by you; and 
• to register you for a service requested by you, such as our newsletter(s) and enewslettters, mail outs, rewards program(s)     or competitions and administering such services; 
• assisting us to improve our products and services and making them more relevant to you;
• assisting us to improve our website(s) or Facebook page; 
• to send you news about the services to which you have signed up; 
• to tell you about other of our services or services of sister web sites. 
 Website usage information 

• 131 FASHIONS gathers anonymous information  from our website about pages you view and how you have reached them, what you do when you visit a page, the length of time you remain on the page, and how we perform in providing content to you. The name of the domain/URL from which you access our websites; and  the internet protocol address . 
• monitor the use of our website
• help us make improvements to the website and
• offer relevant information and services to as many users as possible. 
 However, we do not collect information about the identity of the visitors unless  they voluntarily provide that information. 
 This personal information will only be collected through lawful and fair means  and not in an unreasonably intrusive way.
The use of Cookies

Cookies are small text files that are placed on your computer's hard drive through your web browser when you visit any web site. They are widely used to make web sites work, or work more efficiently, as well as to provide information to the owners of the site. 
Like all other users of cookies, we may request the return of information from your computer when your browser requests a web page from our server. Cookies enable our web server to identify you to us, and to track your actions and the pages you visit while you use our website. The cookies we use may last for a single visit to our site (they are deleted from your computer when you close your browser), or may remain on your computer until you delete them or until a defined period of time has passed. 

Although your browser software enables you to disable cookies, we recommend that you allow the use of cookies in order to take advantage of the features of our website that rely on their use. If you prevent their use, you will not be able to use all the functionality of our website. Here are the ways we use cookies:
• to record whether you have accepted the use of cookies on our web site. This is solely to comply with the law. If you have chosen not to accept cookies, we will not use cookies for your visit, but unfortunately, our site will not work well for you. 
• to allow essential parts of our web site to operate for you. 
• to operate our content management system. 
• to operate the online notification form - the form that you use to contact us for any reason. This cookie is set on your arrival at our web site and deleted when you close your browser. 
• to enhance security on our contact form. It is set for use only through the contact form. This cookie is deleted when you close your browser. 
• to collect information about how visitors use our site. We use the information to improve your experience of our site and enable us to increase sales. This cookie collects information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from, and the pages they visited. 
• to record that a user has viewed a webcast. It collects information in an anonymous form. This cookie expires when you close your browser. 
• to record your activity during a webcast. An example is as to whether you have asked a question or provided an opinion by ticking a box. This information is retained so that we can serve your information to you when you return to the site. This cookie will record an anonymous ID for each user, but it will not use the information for any other purpose.  
• to store your personal information so that you do not have to provide it afresh when you visit the site next time.  
Direct marketing 

131 FASHIONS will only use your personal information for the purpose of  direct  marketing activities where we have obtained your consent to do so, or  in circumstances where we have collected the information directly from you  and you would reasonably expect that your personal information would be  used or disclosed for this purpose.
131 FASHIONS will provide you with the opportunity to “opt out” of receiving  marketing materials at the time of collection and/or at any time afterwards by  either unsubscribing from the email service or contacting our Privacy  Officer via the contact details provided below. If you have registered with us  online via our online shopping facility or e-newsletter service, you may also  “opt out” of receiving future marketing materials at any time by logging into the  account settings area of our website.
We may use re-marketing from time to time. This involves Google or some other supplier placing a tag or marker on your website in order to be able to serve to you an advert for our products / services when you visit some other website. 

3   Disclosure 

 There will be occasions where it will be necessary for 131 FASHIONS to  disclose your personal information to third parties. 
 131 FASHIONS may disclose your personal information to: 
• contractors and third party service providers on a confidential basis that we use in the ordinary course of our business to assist with the delivery of the product or service. This includes organisations such as marketing agencies, data processing companies, printing and mailing houses, delivery companies,
• government authorities or other third parties as required by law. We may be required to give information to legal authorities if they so request or if they have the proper authorisation such as a search warrant or court order.
• any other purpose that you have consented to. 

Other than as stated above, we do not disclose personal information that you  may give us to any organisation or person outside of 131 FASHIONS unless  you have authorised us to do so. 

4   Data quality, access and correction, and complaint 


If you are a subscriber to one of our online services or products or loyalty  programs, you may access your personal information at any time by  accessing your subscriber/account details via the relevant facility on our  website. 
Otherwise, you may at any time, request access to personal information that  131 FASHIONS holds about you by making a request to our Privacy Officer at  the address or email address below.
Review or update personally identifiable information

At any time you may review or update the personally identifiable information that we hold about you, by contacting us at the address below. To better safeguard your information, we will also take reasonable steps to verify your identity before granting access or making corrections to your information.
Removal of your information 
When you place an order through the Site, we will maintain your Order  Information for our records unless and until you ask us to delete this  information. 
If you wish us to remove personally identifiable information from our web site, you may contact the Privacy Officer – details below. To better safeguard your information, we will also take reasonable steps to verify your identity before granting access or making corrections to your information. 

Complaint about privacy 
If you have any complaints relating to the management of your personal  information or if you believe there has been a breach of Privacy by 131   FASHIONS, please forward your complaint in writing to our Privacy Officer –  see below. You will be advised of their decision in writing within a reasonable  time from receipt of the complaint.

5   Security 

The security of your information is important to us. 131 FASHIONS operates  secure data networks that are designed to protect your privacy and security.
When we have collected information about you it cannot be seen or modified  by anyone else. 131 FASHIONS has implemented generally acceptable  standards of technology and operational security to ensure personal  information (in both physical and electronic form) is protected against loss,  misuse, interference and unauthorized access. At the point of payment, you  are transferred to a secure page on the website of Payment Express. That  page is not controlled by us. Our staff and contractors never have access to it. 

Financial information relating to your credit cards 

We may keep your financial information to provide you with a better shopping  experience next time you visit us and to prevent fraud. 

We use Secure Sockets Layer (SSL) certificates to verify our identity to your browser and to encrypt any data you give us when you buy. This includes financial information such as credit or debit card numbers. Our SSL certificate encryption level is 256-bit. Whenever we ask for financial information, you can check that SSL is being used by looking for a closed padlock symbol or other trust mark in your browser URL bar or toolbar. 

We take the following measures to protect your financial information: 

• We keep your financial information encrypted on our servers. 
• We do not keep all your data, to prevent the possibility of our duplicating a transaction without a new instruction from you. 
• Access to your information is restricted to authorised staff only. 

131 FASHIONS reserves the right to modify or amend this Privacy Policy at any time. The effective date will be displayed at the beginning of the policy. To keep visitors informed, 131 FASHIONS will notify users of changes to our Privacy Policy by prominently identifying the alteration for a period of not less than two weeks on our website. 

If you have any question regarding the privacy policy, please forward to Privacy Officer: 
07 854 5131 
131 FASHIONS, 2 Wentworth Dr, Rototuna North, Hamilton, 3210